The manga series has spawned a media franchise that includes multiple spin-off manga and anime series, a trading card game, and numerous video games. Yugi awakens a gambling alter-ego or spirit within his body that solves his conflicts using various games. The plot follows the story of a boy named Yugi Mutou, who solves the ancient Millennium Puzzle. It was serialized in Shueisha's Weekly Shōnen Jump magazine between September 1996 and March 2004. 'Game King') is a Japanese manga series written and illustrated by Kazuki Takahashi.